Search Engine Advertising

Get immediate results with high-quality campaigns

Why Search Engine Advertising?

Search Engine Advertising (SEA) is an excellent online marketing avenue to increase conversions and improve ROI, while minimising ad spend. Through expertly targeted SEA campaigns you’ll be able to reach the right people at the right time, who are likely to become customers. ROOSH Online can make sure that your Google or Bing pay-per-click (PPC) ads target specific terms, demographics, and audience personas. We have the expertise to manage intricate PPC campaigns for businesses of all sizes. Using innovative SEA technology, creative practices, and industry-experience, we build user-centric campaigns to deliver the best results for our clients.

Why invest in PPC?

Drive more traffic to your website
Retain control over the budget
Start seeing conversions quickly
Build valuable brand recognition

Our Approach to SEA

Successful SEA campaigns start from the ground up. Whether you want to improve the campaigns you’re already deploying, or you’re thinking of jumping into PPC for the first time, ROOSH Online will help your business run lean campaigns in multiple languages, which maximise your online visibility.

While SEO is crucial for increasing the visibility of your website in search engine results pages, it can require time and patience. PPC on the other hand garners almost instant results. Our multilingual SEA team utilises extensive keyword research and advanced bidding techniques to design, implement, and run your Google or Bing PPC campaigns. We then track and measure the overall effectiveness of your ad campaigns, and make continued adjustments to ensure that your budget is invested successfully. Our approach to SEA involves:

Analysis & Restructuring

Our SEA specialists will start your campaigns with in-depth analysis. We will gain an understanding of any existing Google or Bing PPC campaigns, then restructure and optimise accordingly. If you require brand new campaigns, we will structure a strategy for you based on your business objectives, your audience personas, and current market trends.

Keyword Selection

Are you bidding on the right keywords? Our SEA team will take the time to conduct thorough keyword research to find out, in English, Dutch, German, or French, depending on the markets you want to target. We believe that in-depth market analysis is key at this stage, allowing us to ensure that your ads are shown to those who have the greatest chance of converting.

Ad Creation

When it comes to crafting paid search ads, we don’t just settle on one version. We create a series of ads for your business and products, then test, optimise, refine, and test again! When it comes to ad text creation and optimisation, we keep a close eye on performance metrics to ensure that you’re achieving maximum ROI with each ad.

Optimised Landing Pages

Is your website converting as it should be? Let us take a look at your landing pages to make sure. Our PPC experts will check to see if any changes are needed, and then suggest improvements. This will ensure that when paid search visitors are sent to a page, they’ll be eager to purchase or to get in touch.

Reporting & Analysis

Our monthly reporting will provide you with insights into the performance of your campaigns, alongside every achievement. With a clear strategy, in-depth analytics, and transparent data, you’ll see the bigger picture, not just the small details.

Our SEA Expertise

We pride ourselves on our expertise with paid search. We’re experts with technical know-how, a creative edge, and a host of SEA tools at our disposal. Whether you’re a small start-up or an established SME, we have experience of creating highly targeted paid search campaigns for companies operating in a range of industries. We can manage your Search Engine Advertising campaigns, with expertise and transparency – in the Netherlands and beyond.

Google Ads Management

Google Ads is an undeniably complex platform, which requires expertise to unlock its full potential. Every decision made by the account manager will affect the bottom line.

Bing Ads Management

Bing is Google’s closest competitor in many markets, and it’s important to ensure that your PPC campaigns reach your target audience, regardless of the search engine they use.

Remarketing Campaigns

Maximise your ad spend by showing ads to users who have already visited your website. Increase conversion rates with tailored ads that are relevant and engaging to your target audience.

Let us know more about your business objectives, and we’ll provide insights into growing your website traffic and revenue through our SEA services. Contact us today to learn more about our approach to multilingual PPC, and how we can help your business to enter new markets.